Association Webinars: It's Not All About the Money



David Deller, Monica Giulietti, and Catherine Waddams, lead authors of the article published under this title in The Energy Journal (, discuss findings from a unique data set which enables observation of consumer decisions in a large scale opt-in collective switching auction. More than half the consumers who had already taken the trouble to enter the collective switch appeared to leave “money on the table”, sometimes declining to take up personalised offers which would save them substantial amounts of money. Through surveys of the participants, we identify factors which may inhibit switching, and discuss whether these make expectations of high switching rates in an unregulated market unrealistic. We will discuss the implications of our findings for responding to current high and volatile energy prices and for the design and regulation of energy markets, including imposition of price caps on retail tariffs.

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Dr. David Deller, Centre for Competition Policy, University of East Anglia, UK

David is a Senior Research Associate at the Centre for Competition Policy (CCP) at the University of East Anglia (UEA). He is an experienced researcher having worked at CCP for 8 years and has a PhD in Economics. David specialises in policy questions relating to markets subject to economic regulation, with a particular focus on the UK retail energy market, consumer behaviour and fuel poverty. He has been central to the delivery of a wide variety of projects for bodies including the European Commission, BEIS, Ofgem, the UK Regulators' Network, the Centre on Regulation in Europe and the UK Energy Research Centre. His academic articles have been published in The Energy Journal and Energy Policy.

Professor Monica Giulietti, Loughborough University, UK

Monica Giulietti is Professor of Microeconomics at the School of Business and Economics, University of Loughborough, associate fellow of the Centre for Competition Policy, University of East Anglia and research fellow of the Energy Policy Research Group, University of Cambridge. She has worked at the Universities of Warwick, Nottingham, Aston and Exeter. Her research focuses on competition and regulation in energy markets. Her research has been published in international peer reviewed journals such as the Economic Journal, Journal of Business and Economic Statistics, Journal of Industrial Economics, Oxford Economic Papers, Energy Journal and Energy Economics.

Professor Catherine Waddams, Centre for Competition Policy, University of East Anglia, UK

Catherine Waddams (formerly Price) is Emeritus Professor at the Centre for Competition Policy at the University of East Anglia. From 1995 to 2000 she was Professor at Warwick Business School, and previously senior lecturer in economics at the University of Leicester. Catherine has published widely on privatisation, regulation and the introduction of competition, especially in retail energy markets. She is particularly interested in the distributional impact of regulatory reform, and consumer choice in newly opened markets, both in the UK and elsewhere. From 2001 to 2009 Catherine was a part-time member of the UK Competition Commission and from 2013 to 2021 a non-executive Director of the Water Services Regulation Authority (Ofwat). She currently chairs the Norwich Good Economy Commission.

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Event Date: June 13, 2022

Event Time: 10:00 - 11:00 AM Eastern Time

Topic: Switching Energy Suppliers: It's Not All About the Money

Speakers: David Deller, Monica Giulietti, and Catherine Waddams

Price: FREE

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